Within the framework of the partnership with ACP Motorsport, VOST Portugal has been develop a set of technological tools for information public. If in the 2021 edition, the development of solutions was focused on the restrictions imposed by the DGS, due to the pandemic, this year the focus of the VOSTPT's participation was related to giving more information to the public, and in the feed with contents of the Telegram channel.
In the context of evidence security support, new decision support tools were also developed that will not be analyzed in this post, due to the sensitivity of the information.
Activities Developed
1. Development of the web application, access to the various Zones Show (ZE), together with Waze Portugal
2. Information, in real time, on the Telegram channel that had already been Created in last year's edition.
Results Web Application
Telegram results
The microlink created received more than 33,000 interactions, mostly in the geographical area of Portugal. The application Public web generated more than 205,000 interactions, made by more than 29,000 unique users. These are results that should serve as a benchmark. for future editions, but which we consider extremely positive. Since no one goes to the event alone, we can use a factor multiplier of 3 to estimate how many viewers were helped for this application.
The Telegram channel has acquired 244 more subscribers (for a total of 3653) during this period of the Vodafone Rally de Portugal 2022.
We consider that there were no restrictions on access to the ZEs was the reason for this result, and for the results of engagement that obtained (~1600 views per post, or 43.79%) which are, nevertheless, above what is the average overall engagement on Telegram channels, which He is among the 18% and the 20%.
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